LOS ANGELES - nvtip -- Founded by Avery Johnson Jr. and Nick Nevins, Flerish is the culmination of a lifetime immersed in athletics and a dedication to optimal performance. Avery, having experienced the pinnacle of collegiate sports at the University of Alabama, recognized a glaring gap in the hydration market.

Traditional performance drinks were loaded with sugars and artificial ingredients, failing to meet the needs of a health-conscious, savvy generation.

Determined to create a better solution, Avery partnered with Nick Nevins. Nick's father, Bruce Nevins, who is also an advisor to Flerish, founded Perrier Water North America. This collaboration blends the best of both worlds by mixing the fresh perspective of new-age entertainment with the seasoned expertise of the CPG industry. Together, they envisioned Flerish as more than just a hydration drink but as a premium lifestyle brand that deeply connects with the current generation.

More on nvtip.com

• Holabird's huge, four-day Desert Riches Auction, Jan. 31-Feb. 3, features over 2,100 lots in many collecting categories
• Kaplan Morrell Attorney Ronda Cordova Recognized in The Best Lawyers in America® for Workers' Compensation Law – Claimants
• BEPeterson awarded Air Flask order from the Navel Supply Systems Command (NAVSUP)
• pi00a Takes the Grand Prize at 2025 SFA Winter Fancy Food Show Fancy Face-Off Pitch Competition
• RE1 Advisor Introduces RE1 Disaster Recovery

With additional strategic partners and investors; Mickey Loomis, Pascal Desroches, Ben Kirschner, Bilal Joseph, and Matte Babel, Flerish is destined to be the next big name in hydration!

With its premiere being at the first year of ComplexCon in Las Vegas and hosted by Travis Scott and many others; The Flerish booth will be the place to be! Come visit us and for a chance to win a case shipment follow Flerish on Instagram @flerish and X @drinkflerish

To purchase Flerish https://www.amazon.com/dp/B0DH6DBRB7 and for more information please go to www.drinkflerish.com