Trending...
- How Fashion Sourcing Has Become A Leader At Sourcing Las Vegas
- Sky Quarry Enters a Powerful New Chapter: Refinery Restart Emminent, Nevada Oil Initiative and Visibility Put (NAS DAQ: SKYQ) in the Spotlight
- Cruxy shortlisted for two Private Equity Wire® US Awards 2026: Advisory Firm of the Year (Overall) & Value Creation Consulting Firm of the Year
Meet Michele Kish -- the licensed cosmetologist and busy mom that changed the beauty industry in 1999 with one revolutionary product. This is the GO NATURAL® Story.
LAS VEGAS - nvtip -- GO NATURAL® The ALL-IN-ONE Cosmetic®
Every great product begins with a real problem.
For Michele Kish, that problem was staring back at her every morning — a cluttered vanity, a packed makeup bag, and not enough time. As a licensed cosmetologist since 1978 and a busy mother of three, Michele understood beauty from both sides: the professional expertise to know what worked, and the lived reality of a woman who needed it to work fast.
In 1999, she did something about it.
The Woman Behind the Brand
Michele Kish didn't set out to build a beauty empire. She set out to solve a problem she lived every single day.
After more than two decades working as a beauty professional, Michele saw a gap in the market that no one had filled — a professional-grade cosmetic that was genuinely simple to use, affordable, and effective for every skin tone, type, and age. Not a product that claimed to do everything, but one that actually delivered.
So she created it herself.
Born in North America. Built for the World.
In 1999, Michele founded Go Natural Inc. in Ontario, Canada — and launched GO NATURAL® The ALL-IN-ONE Cosmetic® the same year.
More on nvtip.com
The concept was revolutionary in its simplicity: one single-shade pressed powder that self-adjusts to any skin tone, replacing eight individual cosmetics — blush, foundation, eyeshadow, lip color, concealer, glow, highlighter, contour, and brow color — all in a single compact.
No shade selection. No complicated routine. No makeup bag overflowing with products you'd only use once.
The formula itself was equally thoughtful — a translucent blend of natural pigments and light reflectors designed to enhance each person's natural coloring while minimizing imperfections. Vegan, cruelty-free, paraben-free, gluten-free, and enriched with natural vitamins, minerals, and antioxidants. Manufactured in North America, from day one.
From Ontario to Living Rooms Around the World
GO NATURAL® didn't stay a local secret for long.
After quickly becoming a bestseller in Canada, the product landed on The Shopping Channel (TSC) in Canada, QVC in the United States, and TVSN in Australia — reaching millions of customers across three continents through live televised demonstrations that proved, in real time, what one compact could do.
In one memorable QVC appearance, the full application was completed in just 26 seconds — foundation, blush, eyeshadow, contour, glow, and more — in front of a live national audience.
More on nvtip.com
The response was immediate. Customers who watched became customers who bought. And customers who bought became customers who stayed — many of them still loyal today, more than 25 years later.
A Family Business With Global Reach
GO NATURAL® is proudly family-owned and operated — a Canadian and USA corporation with corporate headquarters, manufacturing, and distribution centers in both Ontario, Canada and Las Vegas, Nevada, USA.
What started as one woman's solution to her own morning routine has grown into a brand trusted by consumers, licensed beauty professionals, estheticians, spas, wellness centers, boutiques, travel retailers, and wholesale partners around the world.
The Mission Has Never Changed
More than 25 years after Michele Kish first launched GO NATURAL® from Ontario, the mission remains exactly what it was in 1999: simplify beauty without sacrificing quality.
One product. One shade. One compact that works for everyone.
It's not just a product — it's a philosophy. And it's been proving itself, one application at a time, for over a quarter of a century.
👉 Discover GO NATURAL® ALL-IN-ONE® Powder at igonatural.shop
📖 Read the full brand story at igonatural.shop/pages/about-us
Every great product begins with a real problem.
For Michele Kish, that problem was staring back at her every morning — a cluttered vanity, a packed makeup bag, and not enough time. As a licensed cosmetologist since 1978 and a busy mother of three, Michele understood beauty from both sides: the professional expertise to know what worked, and the lived reality of a woman who needed it to work fast.
In 1999, she did something about it.
The Woman Behind the Brand
Michele Kish didn't set out to build a beauty empire. She set out to solve a problem she lived every single day.
After more than two decades working as a beauty professional, Michele saw a gap in the market that no one had filled — a professional-grade cosmetic that was genuinely simple to use, affordable, and effective for every skin tone, type, and age. Not a product that claimed to do everything, but one that actually delivered.
So she created it herself.
Born in North America. Built for the World.
In 1999, Michele founded Go Natural Inc. in Ontario, Canada — and launched GO NATURAL® The ALL-IN-ONE Cosmetic® the same year.
More on nvtip.com
- Flash Biometrics Partners with Nevada Athletic Commission on Identity Verification
- FDA-Cleared Zeta TMS Robotic System Moves Toward Deployment as FDA, DARPA and Commercial Catalysts Converge: NRx Pharmaceuticals (N A S D A Q: NRXP)
- Baird Medical Turns Global Expansion Into Tangible Growth: N A S D A Q: BDMD Posts 25% Revenue Surge as U.S. and International Markets Accelerate
- Shelter Structures America makes European debut at TEMPOR EXPO 2026 in Fulda, Germany
- HydroExcavation.com Relaunches With Exclusive Local Service Areas and Dedicated Hydrovac Manufacturer Directory
The concept was revolutionary in its simplicity: one single-shade pressed powder that self-adjusts to any skin tone, replacing eight individual cosmetics — blush, foundation, eyeshadow, lip color, concealer, glow, highlighter, contour, and brow color — all in a single compact.
No shade selection. No complicated routine. No makeup bag overflowing with products you'd only use once.
The formula itself was equally thoughtful — a translucent blend of natural pigments and light reflectors designed to enhance each person's natural coloring while minimizing imperfections. Vegan, cruelty-free, paraben-free, gluten-free, and enriched with natural vitamins, minerals, and antioxidants. Manufactured in North America, from day one.
From Ontario to Living Rooms Around the World
GO NATURAL® didn't stay a local secret for long.
After quickly becoming a bestseller in Canada, the product landed on The Shopping Channel (TSC) in Canada, QVC in the United States, and TVSN in Australia — reaching millions of customers across three continents through live televised demonstrations that proved, in real time, what one compact could do.
In one memorable QVC appearance, the full application was completed in just 26 seconds — foundation, blush, eyeshadow, contour, glow, and more — in front of a live national audience.
More on nvtip.com
- Sky Quarry Enters a Powerful New Chapter: Refinery Restart Emminent, Nevada Oil Initiative and Visibility Put (NAS DAQ: SKYQ) in the Spotlight
- OneVizion Launches Vera AI, Bringing Connected Operational Context to Infrastructure Teams
- P-Wave Press Announces Pushing the Wave 2025 by L.A. Davenport
- DONGSHENG Titanium Recycling: Promoting a Closed-Loop Cycle for High-End Titanium Materials
- French Camp Academy Releases New Video Inviting Individuals to Consider a Life of Service
The response was immediate. Customers who watched became customers who bought. And customers who bought became customers who stayed — many of them still loyal today, more than 25 years later.
A Family Business With Global Reach
GO NATURAL® is proudly family-owned and operated — a Canadian and USA corporation with corporate headquarters, manufacturing, and distribution centers in both Ontario, Canada and Las Vegas, Nevada, USA.
What started as one woman's solution to her own morning routine has grown into a brand trusted by consumers, licensed beauty professionals, estheticians, spas, wellness centers, boutiques, travel retailers, and wholesale partners around the world.
The Mission Has Never Changed
More than 25 years after Michele Kish first launched GO NATURAL® from Ontario, the mission remains exactly what it was in 1999: simplify beauty without sacrificing quality.
One product. One shade. One compact that works for everyone.
It's not just a product — it's a philosophy. And it's been proving itself, one application at a time, for over a quarter of a century.
👉 Discover GO NATURAL® ALL-IN-ONE® Powder at igonatural.shop
📖 Read the full brand story at igonatural.shop/pages/about-us
Source: GO NATURAL INC.
0 Comments
Latest on nvtip.com
- Black Women Living With, and Impacted by, HIV Express Gratitude, Grief, Joy, and Resilience
- MainConcept Easy Video API Extends Full Transcoding to Arm and NETINT VPUs
- Cruxy shortlisted for two Private Equity Wire® US Awards 2026: Advisory Firm of the Year (Overall) & Value Creation Consulting Firm of the Year
- How Fashion Sourcing Has Become A Leader At Sourcing Las Vegas
- Lake Norman Philharmonic - Free Community Concert
- Amaris Mint® Confirms UK Availability of Swedish-Made BioBoost Daily Nutrition Range
- Sea Tales Strengthens U.S. Leadership Team as Retail Expansion Accelerates
- Patented Foodservice Products Company with Strong Gross Margins and Substantial Two-Year Revenue Growth Hits Market for $1.6 Million
- Robert DeMaio, Phinge CEO to Speak at 30th IIPLA 2026 on Securing IP, User Data & Digital Sovereignty via Verified App-less Tech. Attend the Live Q&A!
- Dividend Stacker Launches Free Calendar and Alerts for High-Yield ETF Payouts
- Paul Ohana - From Beverly Hills Salon Chair To Beauty Founder Celebrity Hair Expert
- Hacked on Crunchbase-Changing the World From Big Techs Grip on Surveillence Capitalism to Netverse Data Digital Sovereignty Was Never Going to be Easy
- ChargeOn Announces Conversational Payment Management Solution
- King Larry Steps Into His Moment With Music, Major Performances and a Story Built on Persistence
- Church Tradition Takes an Unexpected Turn at the Ford Community & Performing Arts Center
- Redefining Proactive Care: The Rise of the Hybrid Concierge Medical Model
- As Canada and America Turn on Each Other, These Two Authors Stay On Speaking Terms
- GitKraken Names Jim Shaw CEO as Software Teams Move From AI Adoption to Multi-Agent Orchestration
- Brévant Guide Launches New National Restaurant Guide Across Canada
- Free JavaScript Charting Library ProEssentialsJS Permits Commercial Use. Highcharts, SciChart and LightningChart Free Tiers Do Not