NEW HAVEN, Conn. - nvtip -- As a nation turns the page to the new year, a different kind of countdown begins. From December 26 to January 1, millions will observe Kwanzaa, a 7-day celebration of African-American culture and community.

This year, a powerful new musical companion emerges to guide that journey: Heart of Kwanzaa, the transformative new album from Crunch Bunch & Family, available now on all major streaming platforms.

This is not merely a holiday album. It's a manifesto for living in real time America.  A call to rebuild, rejoice, and remember. Each of the album's ten tracks is a deep, rhythmic exploration of one of the Nguzo Saba, the 7 Principles, transforming feelings into movement and struggle into song.

"For too long, the narrative of Black life in America has been one of brokenness and fracture," says Patrina Reddick, the visionary songwriter and producer behind the project. The Heart of Kwanzaa asks us to explore Umoja, Our Unity; Kujichagulia, Self-Determination; and Ujima, Collective Work and Responsibility.

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This music is for the parent teaching their child their worth in a world that denies it, for the artist creating beauty in a space of lack, for the community organizer fueled by faith. This is the heart of our lived experience.

The Heart of Kwanzaa arrives at a critical moment. It serves as an urgent invitation to move beyond superficial gestures and engage with one another.  Kwanzaa demands we dig deeper, researching our own boundless Kuumba, Creativity, histories, and our shared strength.

The album challenges listeners to look past commercialized year-end reflections and instead, light the kinara, examine the principle of the day, and ask the hard, healing questions about how we live, Ujamaa, Our Money, and Imani, believing by faith.

About Crunch Bunch & Family and Patrina Reddick:

Crunch Bunch & Family is a collective of artists dedicated to producing music that inspires, motivates, and educates across generations. Their 2025 album, Heart of Kwanzaa, offers a contemporary, deeply personal soundtrack for the holiday.

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The album is the work of Patrina Reddick, a master songwriter and producer whose catalogue spans hundreds of songs. A writer from her earliest years, Reddick infuses her music with hard-won wisdom. She is the Co-Founder and Executive Director of PIMOSH (People Involved in Motivating Our Students Higher), an arts, education, and technology firm serving students K-12.

To Experience the Soundtrack:
Heart of Kwanzaa by Crunch Bunch & Family is available worldwide on all major digital music platforms. Search for it by name: Heart of Kwanzaa.

Watch the video: https://www.youtube.com/watch?v=n1alMKUr5fk



Claim your CD: https://www.pimosh.net/Heart-of-Kwanzaa