LAS VEGAS - nvtip -- Leading innovators in the tech and e-commerce industries descended upon the Winter Edition of the Internet 2.0 Conference to explore how the internet is changing our lives. This high-profile event at Mandalay Bay in Las Vegas also brought attention to one of the hottest topics of discussion: detecting and preventing online scams.

Fraud is something that impacts nearly every internet user in one form or another, and the attendees at the conference had the privilege to learn firsthand from those dedicated to helping thwart malicious actors.

The panel around combatting scams, spam, and fake reviews brought together leading experts in AI and cybercrime, who opened the conversation by asserting that consumers must be made aware of the prevalence of scams and the tools available to prevent them. One panelist reinforced the notion by highlighting how companies can leverage the latest AI and big data technology to detect scams and protect consumers. According to him, a recent study also showed that 8 out of 10 online shoppers consult online reviews prior to making a purchase decision.

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The panelists continued to tackle the issue by exploring different avenues of fraud detection. They explained the importance of understanding the context of data to accurately detect online fraud, highlighting the unique vulnerabilities that arise when analyzing customer reviews. They further stressed the importance of looking for evidence of user deception, such as with social media bots, in order to ensure accuracy in spotting scams.

In addition, Internet 2.0 Conference's experts discussed various methods for consumers to protect themselves, such as regularly changing passwords, reading product reviews carefully, and using trustworthy third-party security sites.

At the end of the discussion, the moderator shared a list of emerging online technologies that could aid in preventing online scams. She concluded the session with a heartfelt message to the crowd:

When the session winded up, Marcel O'Reilly, an attendee at the Internet 2.0 Conference, commented, "It was truly amazing to witness all of the thought leaders here at the Internet 2.0 Conference unifying to discuss the evolving issues surrounding scam detection. I'm especially grateful for all the tips and strategies shared to help protect us from these criminals who take advantage of people online.

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Attendees of the Internet 2.0 Conference can look forward to hearing a comprehensive and comprehensive review of scam and spam prevention at its upcoming editions in Las Vegas and Dubai. This event is sure to provide actionable tips on the latest tools and trends that businesses can use to protect themselves from cyber-fraudsters.