HERNDON, Va., Jan. 9, 2025 ~ FranConnect, a leading provider of sales, operations, and marketing solutions for franchise and multi-location businesses, has recently announced the launch of their latest innovation - Frannie AI™. This suite of AI-powered agents is embedded within FranConnect's platform and aims to provide contextually specific insights, content, and automation for their clients.

The team at FranConnect has leveraged multiple generative large language models to develop these agents. These models have been trained on FranConnect's deep understanding of multi-location businesses, making Frannie AI a valuable tool for teams in sales, operations, finance, and training.

Frannie AI consists of three types of agents - Analyzer, Builder, and Automator. The Analyzer agent surfaces personalized insights based on user roles and recommends additional prompts for users to explore. This helps drive more actionable insights across the business. The Builder agent autonomously generates tailored content such as emails, campaigns, workflows, and visit summaries that can be shared cross-functionally. Lastly, the Automator agent identifies prescriptive actions that brands can take to optimize performance outcomes.

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According to Gabby Wong, CEO of FranConnect, franchises and multi-location businesses face numerous challenges in managing various variables across development, operations, and ownership structures. With the ever-changing market conditions and competing constraints, it is crucial for these businesses to deliver growth to shareholders while providing exceptional products to consumers. Frannie AI comes at a critical time for their customers as it simplifies the complexity of running a multi-location business by surfacing what truly matters.

Wong also mentioned that FranConnect has been working on leveraging AI for the past two years with a dedicated team of analysts, engineers, and AI specialists. Frannie AI is one of the successful projects arising from this initiative.

Jaffrey Ali, CPO and Head of Innovation at FranConnect stated that general-purpose generative AI models alone cannot replicate what FranConnect delivers with Frannie AI. He explained that Frannie AI is built on a proprietary franchise data model that has been refined through years of deep domain training and is based on the company's extensive reach in the market. This enables a level of system-wide intelligence that sets FranConnect apart from other providers.

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In the future, Frannie AI aims to become a completely autonomous set of agents that can analyze, build, and execute key business actions to drive improved productivity and scale for multi-location businesses.

Frannie AI is now available as a subscription for any FranConnect customer. To learn more about this innovative solution and how it can revolutionize businesses, interested parties can visit frannieai.com or contact their account manager.

Those who are curious to see Frannie AI in action can experience it firsthand at the International Franchise Association (IFA) Annual Convention in Las Vegas from February 10-13, 2025. FranConnect will be hosting a live demonstration at the event, showcasing how Frannie AI is reshaping the future of franchise and multi-location management.

With the launch of Frannie AI, FranConnect continues to solidify its position as a leader in providing cutting-edge solutions for franchise and multi-location businesses. This latest innovation has already garnered excitement and anticipation within the industry, with many eager to see how it will transform their operations.

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